1. Introduction

This Privacy Policy explains how PowerfulWP (“we”, “our”, or “us”) collects, uses, stores, shares, and protects your information when you use:

https://powerfulwp.com
Our WordPress plugins
Our customer portal
Our API services
Our SMS, WhatsApp, and messaging services
Our support system
Our mobile applications
Our documentation, forms, and communication channels

By using our website, products, or services, you agree to the collection and use of information in accordance with this Privacy Policy.

2. Information We Collect

We may collect the following categories of information:

2.1 Personal Information

When you place an order, create an account, contact support, purchase credits, or use our services, we may collect:

Name
Company name
Billing address
Email address
Phone number
Payment details
IP address
Account login details
Purchase history
Support requests
Device information
Browser information
Location information

2.2 Customer Data

When using our messaging platform, APIs, or integrations, you may provide customer-related information such as:

Recipient phone numbers
Recipient email addresses
Message content
Delivery statuses
Sender IDs
Contact lists
Uploaded files
Order information
Customer names
Customer addresses

You are solely responsible for ensuring you have the legal right to collect and process this information.

2.3 Payment Information

Payments are processed through third-party payment processors such as:

Stripe
PayPal
Freemius
Paddle
Other payment providers

We do not store full payment card numbers on our servers.

2.4 Automatically Collected Information

We may automatically collect:

IP address
Browser type
Device type
Operating system
Referral URLs
Pages visited
Time spent on pages
Click activity
Cookie identifiers
Usage logs
API request logs
Error logs
Login timestamps

3. How We Use Your Information

We may use your information to:

Provide products and services
Process orders and payments
Deliver license keys and downloads
Activate subscriptions
Provide support
Respond to inquiries
Improve our website and products
Detect fraud and abuse
Send product updates
Send marketing emails
Send renewal reminders
Manage credits and billing
Monitor API usage
Comply with legal obligations
Prevent spam and misuse
Analyze website traffic and performance

4. Cookies and Tracking Technologies

We use cookies, pixels, scripts, and similar technologies to:

Remember login sessions
Improve website functionality
Analyze traffic
Measure conversions
Track marketing performance
Personalize content
Prevent fraud

Cookies may be set by us or by third-party providers such as:

Google Analytics
Google Ads
Meta Pixel
Freemius
Stripe
PayPal
Hotjar
Intercom
Chat widgets
Email marketing providers

You can disable cookies in your browser settings, but some features of our website may not function properly.

5. Email Communications

We may send you emails related to:

Purchases
Receipts
License renewals
Product updates
Security notices
Support responses
Marketing campaigns
Promotional offers
Newsletters

You may unsubscribe from marketing emails at any time.

However, you may still receive transactional emails related to your account or purchases.

6. SMS, WhatsApp, and Messaging Data

If you use our messaging platform, portal, or APIs, we may process:

Sender phone numbers
Recipient phone numbers
Sender IDs
Message content
Delivery logs
Carrier statuses
Error messages
Opt-in and opt-out records
API request logs
Message timestamps
Country and routing information

We may retain messaging logs and metadata for operational, billing, compliance, fraud prevention, and troubleshooting purposes.

You are responsible for ensuring that your use of messaging services complies with:

GDPR
CCPA
CTIA requirements
Carrier regulations
WhatsApp policies
Anti-spam laws
Local privacy laws

7. Sharing of Information

We do not sell your personal information.

We may share information with:

Payment providers
Hosting providers
Cloud infrastructure providers
Analytics providers
Email marketing providers
Messaging providers
SMS carriers
WhatsApp providers
Fraud prevention services
Legal authorities when required
Service providers assisting us in operating our business

Examples of third-party providers may include:

Stripe
PayPal
Freemius
Paddle
Google
Telnyx
Twilio
Vonage
Meta
WhatsApp
Cloudways
DigitalOcean
Amazon Web Services

We may also disclose information if required to:

Comply with the law
Respond to legal requests
Protect our rights
Prevent fraud or abuse
Enforce our Terms & Conditions

8. Data Retention

We retain information only for as long as reasonably necessary to:

Provide services
Meet legal obligations
Resolve disputes
Enforce agreements
Maintain backups
Detect fraud
Maintain business records

We may retain:

Purchase records
Invoices
Support requests
API logs
Messaging logs
Account information
Usage data

for a longer period where legally required or reasonably necessary.

9. Data Security

We use reasonable technical and organizational measures to protect your information.

These measures may include:

SSL encryption
Password hashing
Secure payment providers
Access controls
Firewall protection
Server monitoring
Fraud detection systems
Limited staff access

However, no method of storage or transmission is 100% secure, and we cannot guarantee absolute security.

10. International Data Transfers

Your information may be stored or processed in countries outside your own country.

By using our website or services, you consent to the transfer of information to countries that may have different data protection laws than your own.

11. Your Rights

Depending on your location, you may have rights including:

The right to access your data
The right to correct inaccurate data
The right to request deletion
The right to restrict processing
The right to object to processing
The right to data portability
The right to withdraw consent
The right to complain to a regulator

To exercise your rights, contact us using the information below.

12. GDPR Compliance

If you are located in the European Economic Area (EEA), United Kingdom, or similar jurisdictions, we process personal information only where we have a lawful basis, including:

Contract performance
Legal obligations
Legitimate interests
Consent

You may contact us to request access, correction, export, or deletion of your personal information.

13. California Privacy Rights

If you are a California resident, you may have rights under the California Consumer Privacy Act (CCPA), including the right to:

Know what information we collect
Request deletion of your information
Request correction of inaccurate information
Request disclosure of information sharing
Not be discriminated against for exercising privacy rights

We do not sell personal information.

14. Third-Party Links

Our website and services may contain links to third-party websites or services.

We are not responsible for the privacy practices, security, or content of third-party websites.

You should review their privacy policies separately.

15. Children’s Privacy

Our website and services are not intended for children under 18 years old.

We do not knowingly collect personal information from children.

If you believe a child has provided us with information, contact us and we will remove it.

16. Changes to This Privacy Policy

We may update this Privacy Policy from time to time.

Updated versions will be posted on this page with a revised “Last updated” date.

Your continued use of our website or services after changes are published constitutes acceptance of the updated Privacy Policy.

17. Contact Information

If you have questions about this Privacy Policy or want to exercise your privacy rights, contact us:

PowerfulWP
Website: https://powerfulwp.com
Support: https://powerfulwp.com/contact-us/